Nelson Mandela Day

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NELSON MANDELA DAY!

On the 18th of July it was the late Nelson Mandela’s birthday, which as the whole world knows, is considered Nelson Mandela Day. 
The main initiative of this day is spending 67 minutes or more doing good for those around you and those in need, in honour of Nelson Mandela and all the great things HE did to help free his people, and make South Africa a better place. Nelson Mandela will never be forgotten, he truly was a human being with a heart of gold. We should all aspire to do great things for others out of the joy it brings rather than the benefits.
 
 
 FrontSeat Group was quick to make sure the day was fulfilled in the best way possible, for our country, our company and most of all, for Madiba!! This day represented a chance for us to make a difference for people who we feel needed it the most.
 
Our team was super excited and ready in all black FrontSeat gear, big smiles all round and loads of energy.
 
 
We started off in a small neighbourhood called Ormonde View, where the community had recently had the opportunity of having a traffic circle created for their convenience. The circle was no ordinary brick and mortar kind, instead it had rich soil ground work, ready to be graced with plenty of lush flora, for the community to see and enjoy upon passing by the area.
The FrontSeat Crew came to the rescue!!
 
All our staff members got down to their knees to plant all types of plants that would later bloom and make the traffic circle look amazing. We were not afraid to get dirty if it meant working for a greater cause. 

 

The smiles, joking and laughter across the circle was booming with love and heart felt dedication.

 

 

A few of the children who lived around the neighbourhood also felt like lending a hand. The more the merrier!!

 

After a while we started to notice a pattern as well as some progress. It may not look like much now, but these babies are gonna be super huge in the next 3 months.

 

Soon the entire traffic circle was complete, not a spot was left out.We were tired and sweaty, but it was all worth it. We were told we could come back in a few months and view the progress of the plantation. I will be sure to post pictures on that soon!

 

The day didn’t end there, we continued on to a small kindergarten called Noddy Pre-school , situated within the same area from the traffic circle, and felt we needed to do something for the population that matters the most- THE KIDS!!
How cute are they?? 
While the children enjoyed a little reading and playtime as well as lunch indoors, we got to work in painting all their swings throughout the play area, to look new again!!

 

It was colourful, sticky and messy fun!!

 

 

 

A soda break towards the end was much appreciated by the staff who had been busy all day, making a change as little as it may seem, with a major difference in the end.
It really pays to do good for others before yourself, it’s even better when you have an amazing team!!

 

 

21 Days of Charity Work

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 Giving a Helping Hand, to Those who are in need.


At FrontSeat Group we love to give back to the community and show them just how much we care. 
Every year in June, MTN  hosts a campaign called 21 Days of Y’ello Care. 

This is when the MTN staff help people who are less fortunate than themselves for 21 days. They have various focus areas which they select from every year, where the staff can choose to give time, energy, care and/or financial assistance. The various focus areas are Education, Health, Economic Empowerment  and other national priority areas.
 
For 2014, the focus was on Education, so MTN chose to cast the spotlight on the digitisation of teaching and learning as part of their 21 Days of Y’ello Care activities. The Mpumalanga region requested our company to assist with sponsoring signage and a Computer Lab that they would like to be  refurbished at Barbeton Secondary School.
FrontSeat Group took upon this challenge with open arms.
 
The school was supplied with a PVC sign, chromadek sign and Perspex sign which were installed inside the computer lab. We also painted the lab door yellow and branded their windows with contra vision.
Part of MTN’s vision is ‘to lead the delivery of a bold, new Digital World to our customers’, and the digitally printed media that we installed emphasizes on passing that message across- “Connecting Children to the Digital World”.
You can learn more about this initiative by going to their website at www.mtn.co.za  under CSI-21 Days of Y’ello Care.

The door to the computer lab went from murky teal …..

….To a super cool yellow!!

 

The classroom windows also needed a little character, maybe to indicate to outsiders that this classroom was different…..
….so we added some signage work on each window pain, in the form of contravision vinyl, to spell out that Barberton had a computer lab.
More signage was placed upon the classroom as well as store room doors, with MTN messaging.
‘Welcome to the new world, Barberton Secondary’ !!
The signage was all sponsored by FrontSeat group on behalf of MTN.

 

 
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Signage in the Future

 
    Image
Fernando Barbella decided to give himself a preview of the future.
In a project he calls Signs From the Future, Barbella, a digital creative director in Barcelona, first collected a series of photographs that depict everyday scenes from cities all around the world. Then, he added signage that he imagines might soon be coming to a street or business near you: a nod from the personal drones, self-driving cars (which are already making a mark) and 3D-printed everything that we’re now constantly being told are just around the corner.
Think the taxi driver in front of you needs to know that they are a horrible driver? Too bad. As the back of one taxi in Barbella’s project spells out, “BE PATIENT. DON’T HONK YOUR HORN. ROBOT IN CHARGE WON’T REACT TO IT.”
Is your hologram companion taking up too much space in a crowded elevator? Push a button that will “temporarily suspend” him/her. And if your food budget is low, the local butcher may be running a “clone a rabbit or chicken for half price” sale.
As humerous as these images are, Barbella specifies that he also wants viewers to “think about how far-or how fast-we want to go in this kind of tecnological race.” This is something that’s cool to see and really hits home.
ENJOY!
This one states to “turn on your device and enjoy our special offers and promotions while commuting” 

Digital Media Can Be Satisfying.

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The world today is full on Social and Digital Media. Everything we touch, hear and see has to do with the internet and all it’s inter-connected social media and digital platforms.
Although having viewed and seen various digital media and how company’s utilise them in their daily functions, nobody ever just sits back and enjoys the artistic side of Digital media. The actual designers who use computers to generate art like we have never seen it before. Without them, there is hardly any digital/social platforms to entertain.
Below we view a few satisfying images of artists being themselves, super artistic and out of the box, using their skills to create ads, spreads, art pieces and all things digitally enhanced.
Created by the digital media art department of San Jose State University 
Creations exhibited at the European Digital Media Art festival in Germany
Digital Media Art and Technology Exhibition
Digital Media Student Exhibition in Parkland
Woodstock Digital Media Festival
These are just a few of the wonderful creations that come about from great digital art designers all around the world.

Greytown’s A Happy Town!

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At FrontSeat Group our aim is to always make sure we help create brand exposure for companies who are serious about brand recognition.
A great project executed for one of our top clients MTN, was the branding, painting and installation of boards using  their signature yellow colour, all over the taxi rank of a Kwazulu Natal town, called Greytown.
Greytown originally enjoyed a fair amount of importance, playing ‘little elephant’ to Pietermaritzburg’s place of the elephant. The area around Greytown is awash with rolling sugar cane, pine, wattle, gum and poplar forests. This town is truly beautiful and filled with a happy and friendly community.
Through a written letter to the Umvoti Municipality and Greytown Taxi Association on behalf of MTN, we were given the go ahead to bring a little bit of their town to life, with the MTN symbolic yellow colours and branding that can be spotted from a mile away.
The taxi rank quickly went from being a dull, murky green to a super powerful and vivacious yellow, thanks to our skilled FrontSeat team.
It took our contractor approximately two weeks to complete all the painting of the pillars and walls surrounding as well as erecting the Taxi Rank structure. Manufactured PVC frames to place the MTN boards was also completed within this time frame. We installed destination boards for each isle as to make it way more convenient for the commuters of Greytown.

 

 

In addition to the wonderful work done to the Taxi Rank shelter, we went as far as to clean the public toilets allocated around the area, painting them Yellow, for that needed brightness and making it more comfortable for the daily commuters.
This Taxi Rank is allocated in close vicinity with a KFC as well as plenty other supermarkets, so the brand awareness created for the brand within this area will truly be appreciated.