A KFC Bucket Selfie For Memories.

Ever go out with your friends and wanted to take selfies and instead of posting them to Instagram, you wanted those memories in hand immediately?? 

Well, KFC Canada and ad agency Grip Limited have just the novelty for you! The new “Memories Bucket” is a KFC bucket filled with chicken as usual, but is able to pair with your phone and print your pictures directly from the bucket.

So, apparently the idea for the Memories Bucket came about while agency copywriter Jeff Collins and Social content strategist Matthew Stasoff were working on the campaign for the brand’s 60th anniversary in Canada. 
The campaign is all about celebrating 60 years of memories in Canada, one meal at a time.

The KFC bucket is a very well known option for families alike to celebrate almost any intimate occasion, creating family and friend filled memories. Collins and Stasoff continued on to say that, looking at the newest generation of fans, many memories are shared and stored via phones and online and very few are tangible, so this concept of creating physical memories was very relevant for the campaign.

Even though this concept isn’t out for the public as yet, it was a cool and fun campaign to celebrate 60 years of KFC tastiness in Canada.

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